{"id":1561,"date":"2016-03-02T22:43:42","date_gmt":"2016-03-02T22:43:42","guid":{"rendered":"http:\/\/designtel.co\/?p=1561"},"modified":"2016-08-18T01:16:16","modified_gmt":"2016-08-18T01:16:16","slug":"bang-olufsen-catalogue","status":"publish","type":"post","link":"https:\/\/design.tel\/bang-olufsen-catalogue\/","title":{"rendered":"Bang & Olufsen Catalogue"},"content":{"rendered":"

Jensen\u2019s work for Bang & Olufsen<\/a> not only generated the very language that the design house still utilises today, but remains remarkably important in the broader design community. Produced at a time when consumer electronics failed to be effectively integrated with design (exceptions can be found in the form of the Brionvega<\/a> and Braun<\/a> catalogues), Jensen\u2019s tenure at the company from 1965-91 demonstrated the true depth of his vision, famously remarking: \u2018constructing a fountain pen, writing a poem, producing a play or designing a locomotive, all demand the same components, the same ingredients: perspective, creativity, new ideas, understanding and first and foremost, the ability to rework, almost infinitely, over and over\u2019 and evoking this through the creation of whole product lines that shared a consistency of line, colour and formal language. The catalogue of 1983 is a wonderful example of this repertoire: Beovox speakers, Beocord cassette decks and U70 headphones are amongst the mix of a product body that utilises natural teak, aluminium accents, concealed displays and thin, rectilinear profiles that ushered in a new wave of wonderfully aesthetic appliances.<\/p>\n","protected":false},"excerpt":{"rendered":"

Jacob Jensen<\/p>\n","protected":false},"author":1,"featured_media":2309,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[11],"tags":[],"acf":[],"_links":{"self":[{"href":"https:\/\/design.tel\/wp-json\/wp\/v2\/posts\/1561"}],"collection":[{"href":"https:\/\/design.tel\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/design.tel\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/design.tel\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/design.tel\/wp-json\/wp\/v2\/comments?post=1561"}],"version-history":[{"count":0,"href":"https:\/\/design.tel\/wp-json\/wp\/v2\/posts\/1561\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/design.tel\/wp-json\/wp\/v2\/media\/2309"}],"wp:attachment":[{"href":"https:\/\/design.tel\/wp-json\/wp\/v2\/media?parent=1561"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/design.tel\/wp-json\/wp\/v2\/categories?post=1561"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/design.tel\/wp-json\/wp\/v2\/tags?post=1561"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}